Selected sales and operating data for three divisions of different structural engineering firms are
given as follows:
1. Compute the return on investment (ROI) for each division using the formula stated in terms of
margin and turnover.
2. Compute the residual income for each division.
3. Assume that each division is presented with an investment opportunity that would yield a 15%
rate of return.
a. If performance is being measured by ROI, which division or divisions will probably
accept the opportunity? Reject? Why?
b. If performance is being measured by residual income, which division or divisions will
probably accept the opportunity? Reject? Why?
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